3min chapter

Whale Informed by Triple Whale cover image

EP 40 - Drew Marconi and Adam Kitian On Ecommerce Pricing Strategy 101

Whale Informed by Triple Whale

CHAPTER

Dynamic Pricing Is a Great Way to Capture Value

Ori: I think that dynamic pricing can play a role. There's an opportunity here for li capturing value when people are willing to pay more o r when the costs go up. That's true for luxury goods and true for commodities, he says. O'Brien: How interesting would it be if you made the price of function of traffic? And so you can o, like, modulate avrness.

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