20min chapter

The Daily cover image

The Sunday Read: ‘How Cheerleading Became So Acrobatic, Dangerous and Popular’

The Daily

CHAPTER

Cheerleading Under Fire: Culture & Controversy

This chapter examines the troubling dynamics within the cheerleading industry, focusing on personal connections overshadowed by misconduct allegations. It highlights the tension between maintaining profitable relationships and addressing the abuse concerns raised by employees, ultimately leading to isolation for whistleblowers. The narrative unveils the systemic neglect by organizations like USASF and the impact of social media as survivors seek justice amidst a backdrop of corporate dominance and legal battles.

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