Exploring the impact of authentic interest in clients, prioritizing their needs over self-promotion in service-oriented businesses.
Pat and Cody are joined by a few colleagues (Jeff, James, and Chris) to discuss three counter-intuitive ways to win client loyalty and turn existing clients into raving fans. They explore the benefits of “getting naked” and offer advice on how to overcome the fears that can prevent you from securing new clients and building your business. Pat even shares his most embarrassing moment working with a client... this episode is a fun one!