
So We’re Back on YouTube Again. What’s Next?
Shift Happens with Litty Samuel
00:00
Mastering YouTube Engagement
This chapter explores the critical role of click-through rate (CTR) and viewer retention in YouTube's algorithm, highlighting how effective thumbnails and video packaging can significantly enhance audience engagement. The discussion also addresses the transition from short-form content to longer formats, emphasizing the balance between innovative ideas and established content strategies.
Transcript
Play full episode