#32 How to launch a successful podcast | Justin Jackson from Transistor.fm
Bootstrapped Stories
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Are You Using Google Analytics to Attribute Data?
i worked for a start at one time where we had to report our pis he performance indicators every month in a google spread sheet. I eventually figured out th the way we were tracking, the way we had set up one of those things was wrong. We were incorrectly attributing certain data. And now i've since done, you know, before traand sister, i would go into people's analytics and just like, the assumptions they're making, this data is dirty. It is so, so dirty. Even controlling for bots alone is very difficult. If all of a sunday they determined that three thousand of your visitors were actually bots, and then they fix their, their algorithm,
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