Redefining Accounting Services: A Comprehensive Approach

Flexible schedules, remote culture, and ‘durable skills’ are reshaping the accounting profession.

The Disruptors
With Liz Farr

The traditional accounting firm model is under pressure—and The Disruptors podcast is highlighting the pioneers who are rewriting the rules. In this episode, host Liz Farr talks with Jean Zick, CEO and co-founder of Juna Financial, about how she’s building a different kind of accounting firm: remote, people-first, and future-ready.

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“We wanted to create a company we would have wanted to work for earlier in our careers,” says Zick, who launched Juna in 2016 to fill what she saw as a gap in the market: companies paying CFO-level fees for basic bookkeeping tasks. “Every company deserves great accounting, no matter their size.”