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#397: How to Move Your Audiences Using the Ken Burns Storytelling Formula

Business of Story

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Aristotelian Poetics

Aristotelian poetics said to incite fear or concern in your audience, but relieve them ultimately with catharsis. Never overdramatize over sensationalize. You have to find elements that go together in a way that is honest to that person. We're proud beyond belief to say that we are students of Ken Burns and that we practice his style of filmmaking,. But we also make it our own at the same time.

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