2min chapter

App Marketing by App Masters cover image

Scaling a $1M Membership Business into an App-Based Model

App Marketing by App Masters

CHAPTER

Navigating Audience Targeting in App Advertising

This chapter delves into effective strategies for audience targeting in advertising, focusing on Facebook ads. It highlights the transition from a broad audience to specifically targeting Gen X, along with insights gained from experimenting with ad placements and influencer collaborations.

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