3min chapter

How to Win podcast with Peep Laja cover image

Expanding internationally into market openings with Kameleoon's Jean-René Boidron

How to Win podcast with Peep Laja

CHAPTER

We Didn't Start Over in Our Domestic Market

We started over one european country, sir friends. And that's not an advantage when you don't start in the country which leads and sets the pace ther onte titol space,. So we started over in our domestic market. There was little competition there. On the other hand, another toa even two other tools, which were already competing in the biggest market. We didn't see that much competition in the beginning. For example, we ad developed and extended mouro in terms of personalization. The second reason we got there is because, aside from the solution, they also market strategies. And the market strategy of lederintes was to go really in the high

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