6min chapter

The Business Storytelling Podcast cover image

661: The Future of Business Communication: AI, CommTech, and CCOs

The Business Storytelling Podcast

CHAPTER

Enhancing Customer and Employee Experiences through Communication Strategies and Technology

This chapter delves into the role of training employees to offer excellent customer experiences, the necessity of a Chief Communications Officer to drive strategy and address internal hurdles. Additionally, it examines the incorporation of technology, such as live chat and AI bots, to optimize customer and employee interactions.

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