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661: The Future of Business Communication: AI, CommTech, and CCOs

The Business Storytelling Podcast

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Enhancing Customer and Employee Experiences through Communication Strategies and Technology

This chapter delves into the role of training employees to offer excellent customer experiences, the necessity of a Chief Communications Officer to drive strategy and address internal hurdles. Additionally, it examines the incorporation of technology, such as live chat and AI bots, to optimize customer and employee interactions.

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