Modern Day Marketers #9: WTF is Frictionless Content?
The Content Cocktail Hour
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Marketing - Is There a Way to Move Away From Messing Everything?
i'd love to get your perspective on the fact that where marketing has been has been a lot abouth like attribution, tracking, credit. And i think we're moving away from measuring everything and move into maybe more seeing and feeling in this relationship component of it. My first advice would be, don't talk to your boss first. Talk to your sales colleague first,. We're putting them through friction, filed experiences, eause we're prioritizing our and or roll in our goals over the goals of the person. endidging with your contenty.
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