Marketecture: Get Smart. Fast. cover image

Episode 29: TripleLift CEO Dave Clark on Native, SSPs, and CTV. Plus, Joost!

Marketecture: Get Smart. Fast.

CHAPTER

The Story of John Heller and Doug Knobber

Eric: I was trying to like we tried to build our own ad server that didn't work. And then somebody told me about out these guys that were working out of the battery ventures office, CFS is going to name John Heller Doug Knobber. So I flew out there and on a whiteboard John Heller, these two are the founders together with Diane you CTO, all like stole click right of free will bill. Eric: Just like in one fell soup, it just solved all our problems that we said, we want to be your kind of guinea pig trial. It's a good story.

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