2min chapter

The Quiet Light Podcast cover image

How To Succeed in a Tough DTC Men’s Skin Care Market

The Quiet Light Podcast

CHAPTER

How to Make It Easy for Customers to Quit

We live in the Amazon world, right, where you get something same day or next day. If you don't like something to send it back, Amazon gives you another one. So we're considered what we call here is a modern, a modern day subscription. And so we do everything we possibly can to make it easy for people to quit. We actually give them discount codes for our customer, you know, for our competitors.

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