AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Crafting Purpose in Brewing
This chapter examines the intersection of marketing strategies and social responsibility in the craft beer industry, particularly amid controversial events like the World Cup in Qatar. The speakers reflect on their moral commitment to human rights and environmental awareness while navigating the challenges of growth and employee welfare. They underscore the importance of passion in entrepreneurship, emphasizing how genuine dedication can drive innovation and success in a competitive market.