3min chapter

Product Mastery Now for Product Managers, Leaders, and Innovators cover image

469: Voice of Customer in Product Design – with Tony Belilovskiy

Product Mastery Now for Product Managers, Leaders, and Innovators

CHAPTER

Ranking and weighting customer needs, structuring interview questions, and addressing measurement challenges

Discussion on the process of ranking and weighting customer needs, including available resources for further information, structuring customer interview questions, measuring the immeasurable, and addressing potential bias in survey questions.

00:00

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