PRODUCTEA with Leah, Growth & Senior Leadership cover image

3: Laura Erdem, Account Executive, Dreamdata.io

PRODUCTEA with Leah, Growth & Senior Leadership

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Sales Led Companies Too Early to Like Marketing Attribution

If you're able to figure out where to put your marketing dollars besides your website, then it's very likely that you can hit fast and support your sales to sell. It could be you still don't trust marketing, but if you start like giving small pushes from various places and suddenly you can see, Oh, this customer journey is much faster. I wonder why? No, it's because we wrote a very good blog and those people have been reading this or whatever else. If any of these companies are in front of us, they're doing something totally different. Their sales department is actually just as big as marketing. So it's too early for attribution. Then that means that either you

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