2Bobs—with David C. Baker and Blair Enns cover image

The Dichotomy of the Expert Salesperson

2Bobs—with David C. Baker and Blair Enns

CHAPTER

Contrasting Presence and Presentation in Sales Interactions

Exploring the significance of genuine presence over mere presentation in sales interactions, emphasizing the value of active listening and engaging in meaningful dialogue for building authentic connections and seizing opportunities.

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