Kickstarter's new CEO says he wants to build a juggernaut. Sarah, of Capital One business: We celebrate failed initiatives that gave us some deep-rooted learnings. The culture of learning and sharing those learnings more broadly is very common at Capital One.
To breathe fresh life into an established platform, Kickstarter’s new 33-year-old CEO Everette Taylor is shaking things up – and he’s unapologetic if it makes people uncomfortable. From bold new product lines to bold statements, Taylor is working to kickstart Kickstarter’s existing community while aggressively pursuing new users. Marketing is product and product is marketing, he says. “I want to build a juggernaut.”
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