This chapter explores Fiat's historical presence in the US and Canada, from its challenges in the 60s to its attempts at market re-entry with new models. It also examines the features of the electric Fiat 500, celebrating its charm while critiquing some design choices.
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Bloomberg Pursuits Auto Columnist Hannah Elliott discusses the good, the bad and the cute about Italy’s electrified subcompact Fiat 500, which is back on sale in the US after a five-year break.
Hosts: Carol Massar and Tim Stenovec. Producer: Paul Brennan.
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