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644: Your Business Might Be Too Broad: Here’s How to Niche Down

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

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The Final Benefits of Niching Down as a Wedding Photographer

When I finally had that realization of like, I don't need to attract everyone, I just need to find the 25 people that will say yes and that deeply desire me. That's when I started hitting these different milestones as a wedding photographer. A couple other benefits of niching down is you can differentiate yourself better. So year three, I was named at the top Wisconsin wedding photographer having started at zero. And I truly believe that that was because I nich down.

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