The PR Week: 7.25.2024 - Devika Bulchandani, Ogilvy
The PR Week
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Navigating Crisis Communication
This chapter explores the appointment of a new communications leader at Sam's Club and the broader implications of misinformation in media narratives. It highlights the importance of brand safety, the role of social media in crisis situations, and recent developments at major companies like WPP and Coca-Cola.
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Transcript
