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Marketing Godfather: How To Build An Audience That Buys (Best Hour You’ll Spend Today!) | Seth Godin

The Calum Johnson Show

CHAPTER

Navigating the Dip: The Key to Entrepreneurial Success

This chapter delves into the hurdles faced by entrepreneurs, particularly the idea of 'the dip' that often leads to premature quitting. It emphasizes the value of starting with smaller projects, perseverance, and strategic planning for long-term success in entrepreneurial endeavors.

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