Evolving Strategies: Adapting Business and Marketing Trends for 2025

For years, Amy Porterfield has been my unofficial business mentor turned best friend, and let’s just say, there’s no one I talk shop with more. 

We have DAILY convos about what’s working, what’s changing, and how we’re navigating the shifts in online business. And in 2025? It’s all about agility, strategy, and getting creative with how we show up.

In this episode, Amy and I are diving into the biggest trends we’re noticing, the shifts we’re making in our businesses, and why Pinterest is having a MAJOR moment right now. 

If you’re looking for a way to drive more traffic without constantly creating new content, I’ve got you covered! My free training Create Once, Traffic for Months: My 1-Hour Pinterest Strategy to 120x Your Content’s Life is ready for you!

Click play now and let’s dive into this conversation that originally aired on The Amy Porterfield Show. 

Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/

Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/

Goal Digger Show Notes: https://jennakutcherblog.com/lead-generation-strategies-that-still-work 

Thanks to our Goal Digger Sponsors:

• Get $25 off your first purchase at http://therealreal.com/goaldigger.

• Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger. 

• For a limited time, get $25 in Shippo credit when you spend your first $25. Claim your offer now at http://shippo.com/goaldigger! 

• Find a co-host today at http://airbnb.com/host. 

Deposit or spend $5,000 in 90 days to earn up to $500 in rewards at ⁠mercury.com/goal⁠. Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC. The IO Card is issued by Patriot Bank, Member FDIC, pursuant to a license from Mastercard. Working capital loans provided by Mercury Lending, LLC NMLS ID: 2606284.