The future of X: winning back advertisers, breaking the news & building the world’s most powerful AI
Uncensored CMO
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Reviving Advertising Trust
This chapter explores the challenges a social media platform faces in regaining advertiser confidence after a significant revenue drop. It discusses innovative strategies like community-based content moderation and unique marketing approaches that aim to restore brand safety and engagement. The conversation highlights the importance of understanding diverse audiences and adapting marketing strategies to evolve with the changing landscape.
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