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Dmitry Kats, PhD: From Niatonin to Niacur

Mastering Nutrition

CHAPTER

The Importance of Social Dynamics in Golf

I wonder if that's just a cultural thing. Yeah, maybe the intervention. It seems like the way that you get the masses of people is to somehow create a culture of coolness or some kind of social status around the atmosphere. Michael Jordan, Kobe Bryant LeBron, I mean, they do, they do mask marketing and trying to get the population ordinary people active. Well, Jordan sold a lot more sneakers, I guess, than he created basketball. But I think I could work with a lot of people to make more money in getting the population more active.

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