Establish Yourself®: Clear Brand Messaging, Offers, and Systems for Coaches and Consultants cover image

33. From Random Posts to Real Authority: 4 Steps to Build Your Body of Work

Establish Yourself®: Clear Brand Messaging, Offers, and Systems for Coaches and Consultants

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Why Build a Body of Work and Curate Inspirations

Annie contrasts posting versus building authority and gives permission to curate others' work—use quotes, books, and frameworks you admire to start shaping your voice (example: Sarah's signature talk and Substack).

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