Dr. Kate Wolin—How To Use Behavioral Science To Build Healthy Habits
Longevity by Design
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The Importance of Intense Motivators in Health Behaviors
Kate: Are there some tactics that make health behaviors a little bit more intrinsic versus just these extrinsics? Kate: Outside motivators, are there some ways that we can really put those little twigs in there, so to speak? She says people tend to respond better to an additive versus subtractive message. "We frame it as choosing water or sweet soda instead of telling me I've got to stop drinking altogether," she says.
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