The Importance of Transparency and Building a Brand

Chinese Amazon sellers are growing and getting better at listings - adopting AI to make better photos, videos, and A+ content.

How can you, a U.S. brand, differentiate your business from this kind of saturation?

Listen and learn from Andy Isom, a YouTuber, a Podcaster, and a Business Coach, as he teaches how to build an Amazon brand that distinguishes itself from Chinese sellers.

Episode Notes:

00:30 - Andy Isom Introduction
03:15 - Selling on Amazon with Andy Isom
05:30 - Transparency to Audience
08:40 - Analyzing Brands
10:25 - Chinese Third-Party Sellers
10:55 - Advantages of U.S.-based Sellers
12:10 - Chinese Brands Utilizing AI
12:40 - The Need to Separate Your Brand from Chinese Sellers
13:35 - Conversation-piece Products
17:20 - Building a Brand Community
18:40 - Unrealistic Expectations When Starting Out
20:55 - Kickstart Models
22:30 - Using AI for Generating Product Concepts
23:35 - Difference Between New Sellers of Then and Now

LinkedIn: linkedin.com/in/andyisom
Podcast: https://open.spotify.com/show/52L8k1GbdWb4mngZNp92b7

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