Airline Weekly Lounge Podcast cover image

Former American Airlines Chief Commercial Officer Vasu Raja on Aviation's Current Inflection Point

Airline Weekly Lounge Podcast

CHAPTER

Exploring the Evolution of Airline Loyalty Programs

This chapter examines the shift from traditional frequent flyer programs to a more holistic approach to customer loyalty, integrating both service quality and overall travel experience. It discusses how airlines can leverage unique travel experiences, like sports tourism, to foster deeper connections with their customers.

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