Intro

Don’t know where to get started with A.I. for your business? Here’s a comprehensive guide.

Kipp and Kieran go behind the scenes to give you A.I. strategies you can start today to transform your marketing completely. Learn how to take a known strategy and integrate A.I. into it, the top-down model vs. bottoms-up model approach to A.I., how to create A.I. opportunities for your team, and how HubSpot is approaching A.I. internally.

Mentions

• Tweet about Zillow teams https://twitter.com/altcap/status/1644717489165676546?cxt=HHwWhMC9mfT1mtMtAAAA 
• ChatSpot.ai https://chatspot.ai/ 
• Workbounce https://workbounce.com/ 

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Host Links:

Kipp Bodnar, https://twitter.com/kippbodnar  

Kieran Flanagan, https://twitter.com/searchbrat 

‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.