Understanding Customer Acquisition in Podcast Sponsorships

Nathan Latka (@NathanLatka) is the principal of private equity firm Latka Capital; executive producer and host of The Top Entrepreneurs Podcast, and author of How to Be a Capitalist Without Any Capital: The Four Rules You Must Break To Get Rich.

• How Nathan makes it worthwhile from an ROI standpoint for sponsors to fork over big bucks for advertising on his relatively niche podcast.
• How to creatively negotiate from a standpoint that you can get people what they really need -- even when they don't know what that need might be.
• How to overcome whatever fears you may have for making the big asks during a negotiation.
• How to get bankers, Airbnb hosts, and freelancers to give you terms you want.
• How to land a meeting with anyone.
• And much more...

Sign up for Six-Minute Networking -- our free networking and relationship development mini course -- at jordanharbinger.com/course!

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