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Ep 168: How HighKey Raised Their AOV by 40% with Chief Digital Officer Ryan Rouse

DTC Podcast

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How Much Will You Spend in C Four?

We're seeing like five or six times as much in december and november to advertise in these platforms. So yes, we absolutely will spend more in c one than we will in c four. We'll spend more on q two than we'll spend in q three. And then what we do a lot more an kee for is is take advantage, make offers, right? Get people in, get people to reorder, things along those lines.

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