S03.EP15 - Verbal Brand Identity with Nihilo
JUST Branding
How Do We Get This Brand Into a Company?
How do we get this great stuff into a company? Training, trainings, one and one at one session that i've been doing with sales teams. So so you reconnect them with the brand, go through the strategy,. show them how it looks and feels. And then one thing that I love to do is get them off in pairs and to then come back and do a pitch of the brand. Write just the brand, not the not the product. But anyway, enough enough about me. Let's just kind of start wrapping things up and going back to to the verbal identity and the principles. Have you ever been in a situation where you've got this great brand and and em,
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