Xcel Brands CEO Bob D'Loren on the Future of Social Commerce
Total Retail Talks
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Navigating Uncertainty in Social Commerce Amid TikTok's Future
This chapter explores the uncertainties surrounding TikTok and their potential impact on social commerce, especially for Excel Brands and its platform, Orme. Despite the turbulence, Orme experiences a rise in downloads and influencer interest, indicating a changing landscape in social commerce alternatives.
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