27min chapter

Distribution First cover image

My Story: How I Pivoted to a Distribution First Strategy [Best of 2023]

Distribution First

CHAPTER

Content Creation and Distribution

The importance of content creation, distribution, and utilizing AI in content creation and distribution strategies is discussed in this chapter. The speakers emphasize the need to effectively distribute content through various channels and highlight the significance of having processes and standard operating procedures in place. They also share insights on building a clear upper-level message alignment and guiding principles in content strategies.

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