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To Gate or Not to Gate Content with Chris Orlob - The Transaction - Ep #5
The Transaction
Crafting Empathetic Prospecting Emails
The chapter discusses the importance of crafting prospecting emails with empathy and personalization, focusing on understanding the recipient's challenges. It showcases a thoughtful approach to engaging potential clients by addressing industry-specific issues and offering solutions without immediately pitching a product. The conversation emphasizes the need for research and tailoring messages to stand out in the sales tech industry.
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Listen to the best highlights from the podcasts you love and dive into the full episode