#131: Ryan Deiss—The Digital Marketing Strategy Your Business Needs—Part 2 (REPLAY)
Why That Worked – Presented by StoryBrand.ai
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How to Make a Micro Commitment
You want to start from the sale and work your way backwards. The entry point offer needs to be a micro commitment. Consumption is not required for ascension. People don't have to fully experience the value of the thing they just bought in order to ascend to the next level. A lot of people say it doesn't hurt to ask. Of course it hurts to ask. Just try it.
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