Alt Goes Mainstream: The Latest on Alternative Investments, WealthTech, & Private Markets cover image

Blue Owl Capital's Global Private Wealth President & CEO Sean Connor on working with the wealth channel

Alt Goes Mainstream: The Latest on Alternative Investments, WealthTech, & Private Markets

00:00

Evolving Brand Awareness and Education Strategies

The chapter delves into Blue Owl Capital's initiatives to enhance brand awareness through global expansion and various marketing channels. It emphasizes the significance of educating the wealth channel on alternative investments to foster informed decision-making. Additionally, it explores the challenges faced by traditional asset managers entering the alternative investment space and provides insights for smaller managers looking to tap into the wealth channel for business growth.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app