How to Align Your Sales and Marketing w/ Mike Weir (CRO, G2)
The Science of Scaling
The Economics of G2
60% of G2's pipeline and deals are self-sourced by the AE, 20% by the BDRs, 20% generate by marketing. How did you know there was, that was not right? Is there just a particular percentage you're targeting? Does it depend on context? Can you talk about that? Yeah. To me, the foundational part was rooted in the economics of the business and helping our talent do what they are intended to do.
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