3min chapter

Rosenfeld Review Podcast cover image

How Product Management and UX Can Work Together with Rich Mironov

Rosenfeld Review Podcast

CHAPTER

The Uncertainty of the Marketplace

I wouldn't say it's any better or worse than it was the last decade or two or three or four. We're just a little more aware of it. Things are moving faster. So we talk about roadmaps and strategy and vision and we don't anchor them. And so I would be using phrases like the three month roadmap because certainly in enterprise space, we should probably be 90% sure what we're going to build in the next three months. If you're not making a hard choice, it's in the three to six to 12month window, at least in the enterprise space, you're not going to ship anything.

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