Redefining Self-Esteem and Body Confidence

The size zero trend... the circle of shame... the fad diets... Millennial women who grew up during the 2000s now have the lowest body confidence of any generation, and Rita Ora understands the pressure for women to look a certain way all too well.

In this chat, brought to you by Dove, Fearne and Rita explore the factors that might have influenced their relationships with their bodies over time – from magazines, to catwalks, to so-called health hacks.

As part of Dove’s Self Esteem Project, Fearne and Rita chat about how to focus more on how your body feels, than how it looks. Millennial women are 1.3x more likely to define self-care as working on their appearance, so, how can we create self-care routines that really listen to what our individual bodies need to be strong and energised instead? Rita also opens up about how she manages the anxiety that comes from her internal chatter.

If you want more support, Dove has created a journal full of body confidence exercises to help in building better awareness about our internalized beauty belief systems that might be more harmful to you than helpful. You can find it at dove.com/why2k.

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