The Sutherland Nudge Clinic

In today's show, we are going to create the Sutherland Nudge Clinic. It'll be just like a normal clinic except instead of plastic chairs and a fluorescent white waiting room, they'll be soft jazz and sofas. Rather than seeing a doctor with a white lab coat, you'll be greeted casually by a professional dressed in a tweed jacket. You'll ask the doctor how to get people to believe you, how to sound more convincing, and how to get more people to buy your product. I'll share some patient case studies with Rory and Hilder is best to prescribe some treatment.