How to Position, Monetize & Sell Your Expertise with Rochelle Moulton
The Recognized Authority
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Selling Like It's a Revenue Stream
The most important sign of an authority, from the outside world looking in, is that you're publishing. In order to sell like an orty, you've got to publish. And i'm talking about just something as simple as blog posts on your website which you share via e mail to a list. So until you start doing it and really treating it like a revenue stream, and by that i mean treat it like a client. This is something that you're going to do whether it's every day, every week, multiple times a month,. However you've set up your systems, it is every bit as important as the billable work that you do. It's that commitment to publishing
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