Why Can’t Apple Figure Out Movies?
The Town with Matthew Belloni
Apple's Film Strategy in Flux
This chapter explores Apple's evolving film initiative and its effects on the Hollywood landscape amidst competitive pressure from established players like Netflix. The discussion highlights the challenges Apple faces in balancing star-driven content with audience engagement, while also questioning the sustainability of its current approach. Furthermore, it emphasizes the need for experienced leadership in film to navigate the complexities of content creation and distribution.
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