Hacking and Product Marketing - What Is It?

Greta: I remember when i read andrew's article, this was why, almost ten years ago now, i remember thinking, hay, that's weird. That's kind of what we're doing here. Ra um. And overtime, sort of like got pulled more and more into this. Because ultimately, at a start up, especially one like ours with only eight to ten people at it, the question how do we grow this thing? How do we drive business success? Was just central to what i was thinking about day and day out. So over time, grew into this more like hybrid product marketing, growth, engineering type roll.