Building a CPG Brand: Insights from a $225 Million Exit
Nerd Marketing
00:00
Building a CPG Brand: Reflections on the Early Days and Starting Something Today
The speaker reflects on the early days of building a CPG brand, discussing the challenges of starting from scratch and the impact of Shopify and analytics tools. They also explore the success stories of individuals who launched their own ventures in the direct consumer world and discuss the importance of building a differentiated product in a specific category.
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