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Sales vs Marketing: Lessons from the BUILD IT Keynote 2021

The GaryVee Audio Experience

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Balancing Risks and Relationships in Business

This chapter explores the contrasting strategies of caution versus boldness in business, drawing parallels with sports to emphasize the value of aggression. It highlights the critical dynamics of people management, including the difficult choices faced when letting go of underperforming team members, and the impact of emotional intelligence on business success. The conversation also underscores the importance of personal branding and effective marketing as essential tools for building strong customer relationships and driving long-term growth.

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