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Exploring Freud's Influence on Mass Manipulation and Psychoanalysis
This chapter explores how Freud's nephew, Edward Bernays, utilized Freud's concepts to manipulate the masses and connect consumerism with unconscious desires. It also discusses the initial resistance to Freud's psychoanalytic ideas in Viennese society and delves into Freud's theories on hidden individual instincts and psychoanalysis.