028 - Launching a Content Studio, with Adrian Alfieri, CEO and founder of Verbatim
Ready For Launch: How To Build A Startup
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Pillar Content vs. SEO: Strategic Distinctions in Marketing
This chapter explores the difference between pillar content and SEO-focused content, highlighting the long-term value of pillar content in building brand awareness and credibility. The discussion emphasizes creating premium content for sustained use across multiple channels, while recognizing the role of SEO in later growth stages.
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