Navigating the Festival Landscape

This chapter explores the intricate relationship between Live Nation and the Oakview Group, emphasizing the significance of mentorship and leadership within the industry. It discusses the evolving dynamics of music festivals, the balance between artist pricing and fan accessibility, and the impact of competition on festival lineups. The conversation also highlights Ticketmaster's transformation towards a more technology-driven approach, ensuring the protection of fans through initiatives like the Verified Fan program.